Digital Pop Stars, Virtual Influencers And The Future of Music And Celebrities In The Metaverse (with Patrik Wilkens, VP of Operations - TheSoul Publishing | Polar, Digital Popstar) Artwork

Bernard Marr's Future of Business & Technology Podcast

In this podcast, Bernard Marr explores the biggest trends and questions in business and technology

Bernard Marr's Future of Business & Technology Podcast

Digital Pop Stars, Virtual Influencers And The Future of Music And Celebrities In The Metaverse (with Patrik Wilkens, VP of Operations - TheSoul Publishing | Polar, Digital Popstar)

November 14, 2022 • Bernard Marr

The metaverse offers new opportunities for artists, pop stars and virtual influencer. Here, I look at digital popstar Polar and speak to her creators about what this means for the future of music and celebrities.